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崗位目的 / Purpose
負(fù)責(zé)先進(jìn)傷口敷料在重點醫(yī)院的產(chǎn)品進(jìn)院項目以及策略性產(chǎn)品組合的經(jīng)銷商授權(quán)管理。通過制定并執(zhí)行市場準(zhǔn)入策略，推動產(chǎn)品在核心醫(yī)院市場的可持續(xù)擴(kuò)展和廣泛應(yīng)用，確保產(chǎn)品長期可及性、渠道效率提升及業(yè)務(wù)目標(biāo)的達(dá)成。
Responsible for product listing projects in key hospitals for Advanced Wound Dressings and the distributor authorization of strategic product portfolios. Drives sustainable market expansion and broad adoption in core hospitals through the development and execution of market access strategies, ensuring long-term product availability, channel efficiency, and achievement of business objectives.
主要職責(zé) / Key Responsibilities
1. 醫(yī)院產(chǎn)品進(jìn)院管理 | Hospital Product Listing Management (40%)
● 主導(dǎo)關(guān)鍵目標(biāo)醫(yī)院的產(chǎn)品進(jìn)院項目，包括項目設(shè)計、政策制定、過程跟進(jìn)及進(jìn)院后評估。
● Lead product listing initiatives in key target hospitals, including project design, policy development, process tracking, and post-listing evaluation.
● 制定并管理年度進(jìn)院計劃，明確目標(biāo)、時間表和關(guān)鍵績效指標(biāo)（KPI），確保產(chǎn)品順利進(jìn)院并持續(xù)保留在院。
● Develop and manage annual listing plans with clear objectives, timelines, and KPIs to ensure smooth hospital entry and sustained in-hospital presence.
● 與醫(yī)院相關(guān)部門建立合作關(guān)系，推動產(chǎn)品進(jìn)入醫(yī)院目錄并維持長期合作。
● Build collaborative relationships with relevant hospital departments to facilitate formulary inclusion and long-term partnerships.
2. 經(jīng)銷商授權(quán)與渠道管理 | Distributor Authorization & Channel Management (40%)
● 負(fù)責(zé)策略性產(chǎn)品組合的經(jīng)銷商評估、授權(quán)、日常管理與監(jiān)督，確保其在戰(zhàn)略契合度、合規(guī)性及市場覆蓋能力方面符合公司要求。
● Responsible for evaluation, authorization, operations, and supervision of distributors for strategic product portfolios, ensuring alignment in strategy, compliance, and market coverage.
● 建立明確的績效評估標(biāo)準(zhǔn)，監(jiān)督授權(quán)經(jīng)銷商在市場準(zhǔn)入和業(yè)務(wù)執(zhí)行方面的表現(xiàn)。
● Establish clear performance metrics and monitor performance of authorized distributors in market access and business execution.
● 與銷售及供應(yīng)鏈團(tuán)隊緊密協(xié)作，確保產(chǎn)品供應(yīng)順暢，協(xié)調(diào)直銷與分銷渠道的協(xié)同運作。
● Collaborate closely with Sales and Supply Chain teams to ensure seamless product supply and effective coordination between direct and indirect channels.
3. 合規(guī)性與戰(zhàn)略支持 | Compliance & Strategic Support (20%)
● 確保所有市場準(zhǔn)入活動符合當(dāng)?shù)胤ㄒ?guī)、行業(yè)規(guī)范及公司內(nèi)部政策。
● Ensure all market access activities comply with local regulations, industry standards, and internal company policies.
● 為招投標(biāo)、定價策略及醫(yī)保報銷項目提供市場洞察與客戶反饋支持。
● Provide market insights and customer feedback to support tendering, pricing strategies, and reimbursement initiatives.
任職資格 / Qualifications
● 生命科學(xué)、藥學(xué)、醫(yī)學(xué)、商科或相關(guān)專業(yè)本科及以上學(xué)歷。
● Bachelor’s degree or higher in Life Sciences, Pharmacy, Medicine, Business, or a related field.
● 至少3–5年在制藥、醫(yī)療器械或醫(yī)療健康行業(yè)從事市場準(zhǔn)入、大客戶管理或商務(wù)相關(guān)工作的經(jīng)驗。
● Minimum of 3–5 years of experience in market access, key account management, or commercial roles within the pharmaceutical, medical device, or healthcare industry.
● 熟悉中國醫(yī)院采購流程、產(chǎn)品入院決策機(jī)制及分銷渠道運作。
● Solid understanding of Chinese hospital procurement processes, product listing decision-making mechanisms, and distribution channel operations.
● 具備醫(yī)院產(chǎn)品準(zhǔn)入流程、招投標(biāo)及醫(yī)療政策相關(guān)知識者優(yōu)先。
● Prior knowledge of hospital product access processes, tendering, and healthcare policies is preferred.
技能要求 / Skills
● 具備戰(zhàn)略思維，出色的項目管理與利益相關(guān)方管理能力。
● Strategic mindset with strong project management and stakeholder management skills.
● 優(yōu)秀的溝通、談判與演講能力。
● Excellent communication, negotiation, and presentation skills.
● 流利的英文溝通及書寫能力。
● Fluent in spoken and written English.
● 能夠在矩陣式組織中有效影響他人，推動跨部門協(xié)作。
● Ability to influence others and drive cross-functional collaboration in a matrix organization.
● 具備較強(qiáng)的分析能力，熟練使用微軟辦公軟件（Excel、PowerPoint、Word）。
● Strong analytical skills with proficiency in Microsoft Office (Excel, PowerPoint, Word).
● 主動積極，以結(jié)果為導(dǎo)向，能夠在快節(jié)奏環(huán)境中管理多項任務(wù)。
● Proactive, results-oriented, and capable of managing multiple tasks in a fast-paced environment.
● 可接受頻繁的區(qū)域出差。
● Willingness to travel frequently within the region.