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1.Be responsible for copywriting of product pages and other product/brand/business solution/campaign contents such as short description or summary on official website. It should be accurate, easy to understand, attractive to customers, legal proof and also aligned with brand. 2.Analyze the good cases of Ads and Webpage copy among competitors and also relevant industries. Continually improve the text content of website. 3.Set up website copy guidelines and standards. 1.Bachelor and above. English, Press and Communication, Advertising, Marketing and relevant majors. 2.2 years and above copywriting experience. 3. Working experience in 2B products, industry solution, Automotive, Watch and Jewelry, Luxury Industries is preferred. 4. Working experience in 4A agency or Interbrand Top 100 brands is preferred. 5. Very skillful and creative in copywriting. 6.Familiar with mobile/digital products. 7.Good at analysis of product features, consumer insight and implementation of communication strategy. 8.Good communication skill. Teamwork. 9.Reliable and responsible. Cautious. 10.Proactive. Willing to take challenges. *Please send us your copywriting cases.